COM 3610 Media Management

(formerly COM 361)

This course is designed to introduce the students to standards, practices and principles of business and management in the context of broadcast, cable and streaming television. Students will have the opportunity to discuss and research current media issues. These issues will include all areas of the broadcast television business with an emphasis on television syndication, programming and research, and specifically how these areas are evolving with technology.

Credits

3

Distribution

Communications

Offered

Fall